fencing center
This design project transformed a backroom in a Tae Kwon Do studio, to a 5000-square foot modern fencing center, including custom-made storage and training elements throughout. This project as a whole consisted of two main phases. The first phase focused on transitioning to a 2000-square foot space to incorporate the basic needs required of a fencing center. The second phase was the addition of 3000-square feet which brought the existing space to its final size. This progressive evolution adapted to the changing needs of the business over its twelve year span. Branding was also an integral part of both phases. To create the feeling of a cohesive fencing center, the design of the logo and all the marketing and promotional items evolved in parallel to the dynamic changes of the center's interior.
phase one
phase two
Branding
